Entice customers with brilliant picture quality
3,000 nit Brightness
Samsung’s OM55B was designed with a storefront window display in mind. It projects clear, bright images with 3,000 nit brightness that helps attract and engage audiences, increasing the probability of an in-store visit.

Enhance promotions with exceptional visibility
Polarised Display
Even in direct sunlight, the OMB delivers exceptional picture quality with optimal brightness and high contrast ratio. Plus, polarised sunglass support helps eliminate potential display blindness for an uncompromised customer viewing experience.

Life-like colour expression
Dynamic Crystal Display
The OMB series features Dynamic Crystal Colour for vivid colour expression. A wide spectrum of colours helps to enhance subtle details, providing a virtually life-like viewing experience for customers.

Modernise space with slim design
The OMB is supported by a slim design that complements a wide variety of in-store environments and helps maximise valuable retail space.

Streamline content management
MagicINFO
The OMB series’ embedded MagicINFO Player, backed by the powerful TIZEN operating system, helps boost the display’s overall performance. It is designed to provide easy content management and seamless content transition and playback.

Durable Performance
Dust Resistant and Temperature Control
With IP5X-validated3 dust protection and embedded, proprietary functionality that mitigates overheating, the OMB series supports robust durability.

Clutter-free configuration
Cable Guide and Embedded Wi-Fi
Cable guide and embedded Wi-Fi help to provide a clean and visually-appealing experience for customers, and allow for content and firmware updates without the need for additional messy cables.